Ebook Distribution

I have created my ebook. How do I get it out to people. Do I load it onto my website and have them to press a button to download a copy? I am not gonna have to sell these one-by one? I understand the activation part, but how does the customer get the executable in order to activate it?

You can place your EXE file on your server and have customers download it. If you configured it well, only registered users can activate it and read it.

Yes, this is a possibility. In our shop demo, we have chosen this option. You can see it (big red Download button…)

Another possibility: you can place your EXE file on a file hosting service like mediafire and send the download URL to your customers only after payment. For instance, one of our customers has inserted the URL in the order confirmation email.

Another one: if you have WooCommerce, it can also deliver files to your customers for you.
See http://docs.woothemes.com/document/digitaldownloadable-product-handling/

Thank you.